Business

Ask most people what Indian rice means and they’ll picture basmati, long-grained, aromatic, expensive. That’s not actually where the volume is. Chennai’s rice trade runs largely on non-basmati varieties, Sona Masuri, Ponni, IR-64, Swarna, and international retailers looking to source from South India need to understand that distinction before they…

Walk into an Indian grocery store anywhere outside India, London, Dubai, Toronto, and the shelves tell a fairly consistent story: packets of Parle-G, tins of Haldiram’s namkeen, boxes of Tata Tea, jars of MDH masala. These are not niche imports chasing a small diaspora market. They are part of a…

International retailers sourcing Indian groceries rarely struggle to find suppliers. Chennai alone has no shortage of exporters willing to quote a price and promise a delivery date. What separates a dependable Indian grocery exporter from a risky one only becomes clear once a shipment is delayed at customs, a certificate…